Racing to be the Best

22 Nov

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Roger Penske and Helio Castroneves Join Speaker Lineup at NADA Convention

Motorsports legends Roger Penske, chairman of Penske Corporation, and Helio Castroneves, three-time IndyCar Series winner at the Indianapolis 500 for Team Penske Racing, take the stage on Saturday, January 28, for an intimate conversation with Keith Crain, editor-in chief of Automotive News, during the 2017 NADA Convention and Expo in New Orleans.

“As NADA celebrates its centennial, it’s a wonderful honor for it to salute Roger Penske on 50 years of motorsports along with Helio Castroneves, who is an icon at Indianapolis as well as becoming a participant in an auto dealership,” said Crain, who is also chairman of Crain Communications, Inc. “NADA’s 100th anniversary is a milestone for auto dealers across this nation.”

Penske is chairman of Penske Corporation, a closely-held, diversified, transportation services company whose subsidiaries operate in a variety of industry segments, including retail automotive, truck leasing, transportation logistics and professional motorsports. Penske Corporation manages businesses with revenues of more than $26 billion, operating in 3,300 locations and employing 50,000 people worldwide.

Castroneves is a Brazilian auto racing driver currently competing in the North American IndyCar Series. In IndyCar competition, Castroneves has 14 wins and 28 poles, and has never placed lower than sixth in the standings in a complete season of racing. He won the Indianapolis 500 in both 2001 and 2002, becoming the fifth driver to do so in consecutive years.

From Website to Showroom – Engaging Consumers to Sell Cars

17 Nov

contact_53015Guest Blogger: 
Scott Pechstein
@autobytel

They say information is power. But what happens with too much information, too many websites, and too many options for one very important vehicle purchase? A phenomenon called the “merry-go-round effect”. Today’s consumers spend an average of 17 hours visiting websites on the digital merry-go-round; researching 360 different makes and models. The information age has become the indecision age. How do you break through the clutter to stop the digital merry-go-round and get more consumers to your website and showroom to sell more cars? For the purpose of this short article, we offer these tips:

1) Get them on your dealership website. You need to own consideration before you can move consumers down the transaction funnel. Be sure to utilize SEM and SEO best practices, as well as vertical advertising, social media, referrals, dealer review sites, and other programs to get consumers to your site.
2) Keep them from leaving your website to do more research – to another dealer or brand. Be sure you offer a clean, easy-to-navigate website that features clear car buying information and advice; new, used, and CPO inventory that is clean and easy to find, and engagement tools such as co-browsing video chat or payment calculators that move consumers down the transaction funnel quickly and easily.
3) Optimize your sales process. It’s important to communicate the benefits of your brand and your dealership with clear information about the specific model of interest and other models for consideration in your inventory. If a new car was requested, provide clear information about comparable used cars and vice versa. As a new car lead ages, the propensity to buy used increases. Re-engage consumers after 30, 60, or even 90 days to see to showcase other comparable vehicles in your pre-owned inventory.

To hear more from Scott, attend his workshop:

Stop the Digital Merry-Go-Round and Go Sell
Thursday, Jan 26 1:00pm – 2:00pm Room 203-205
Thursday, Jan 26, 4:00pm – 5:00pm Room 211-213

 

Time and Ally Financial Honor New-Car Dealers

27 Oct

49 New-Car Dealers to be Recognized for Community Service and Industry Accomplishments at NADA Convention
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(New York, NY, October 26, 2016) – Forty-nine new-car dealers out of approximately 16,000 nationwide have been nominated for the 2017 TIME Dealer of the Year award, which is now in its 48th year.

This select group of dealers from across the country will be honored at the 100th annual National Automobile Dealers Association (NADA) Convention & Exposition in New Orleans, Louisiana, on January 27, 2017. Nominees, finalists and the national Dealer of the Year will be celebrated at the formal opening of the convention, which is expected to draw more than 20,000 individuals involved in the automobile industry. The announcement of this year’s nominees was made by Meredith Long, SVP: GM, News & Luxury, TIME, and Tim Russi, president of Auto Finance for Ally Financial.

The TIME Dealer of the Year award is one of the automobile industry’s most prestigious and highly coveted honors. Recipients are among the nation’s most successful auto dealers who also demonstrate a long-standing commitment to community service.

The award is sponsored by TIME in association with Ally Financial, and in cooperation with NADA. A panel of faculty members from the Tauber Institute for Global Operations at the University of Michigan will select one finalist from each of the four NADA regions and one national Dealer of the Year.

Nominees for the 2017 TIME Dealer of the Year award are:

  • Mike Anderson, Chuck Anderson Ford Inc., Excelsior Springs, Missouri
  • Raymond Brandt, Ray Brandt Nissan, Harvey, Louisiana
  • John Burchell, Heritage Chevrolet, Chester, Virginia
  • Charles Butler, Butler Ford, Ashland, Oregon
  • Rick Cavender, Cavender Audi, San Antonio, Texas
  • Lee Certilman, Nardy Honda Smithtown, St. James, New York
  • Tyler Corder, Findlay Automotive Group, Henderson, Nevada
  • Daniel DeVos, Fox Ford Mazda, Grand Rapids, Michigan
  • Inder Dosanjh, Dublin Chevrolet, Dublin, California
  • Robert Droubay, Droubay Chevrolet Buick, Delta, Utah
  • David Ellis, Glendale Dodge Chrysler Jeep, Glendale, California
  • James Falk, Jim Falk Automotive Group, Kahului, Hawaii
  • Aaron Feldman, Pacific Honda, San Diego, California
  • Bryan Gault, Wind Gap Chevrolet Buick, Wind Gap, Pennsylvania
  • Bill Hellman Jr., Hellman Motor Company, Delta, Colorado
  • Emmett Horgan, Rockingham Toyota, Salem, New Hampshire
  • Greg House, House Chevrolet, Stewartville, Minnesota
  • Joseph Huang, Great Lakes Honda, Akron, Ohio
  • Keith Hudson, Jim Hudson Buick GMC Cadillac, Columbia, South Carolina
  • John Iverson, Iverson Chrysler Center, Mitchell, South Dakota
  • Gary Johnson, Johnson Dealerships Inc., Pittsfield, Massachusetts
  • Michael Johnson, Mike Johnson’s Hickory Toyota, Hickory, North Carolina
  • Bobby Kisselback, Kisselback Ford, Saint Cloud, Florida
  • Gary Knight, Carmack Car Capitol, Danville, Illinois
  • Keith Kocourek, Kocourek Chevrolet in Wausau, Wisconsin
  • Thomas Lane, Dwayne Lane’s Chrysler Dodge Jeep Ram, Everett, Washington
  • William Lavery, Lavery Automotive Sales & Service, Alliance, Ohio
  • Terry Lee, Terry Lee Honda, Avon, Indiana
  • Kendall Lowe Hamilton, Devan Lowe Inc., Rainbow City, Alabama
  • Tim Maguire, Maguire Automotive, Ithaca, New York
  • Ralph Mastantuono, Mercedes-Benz of Arlington, Arlington, Virginia
  • North McArthur, Long McArthur Ford Lincoln, Salina, Kansas
  • Butch Miller, Milton Martin Honda, Gainesville, Georgia
  • Mike Minnick, DuTeau Chevrolet, Lincoln, Nebraska
  • Carl Moyer, Karl Chevroletm Ankeny, Iowa
  • Gan Nunnally, George Nunnally Chevrolet Inc., Bentonville, Arkansas
  • John J. Quirk, Quirk Subaru of Bangor, Bangor, Maine
  • Charles Ruwart III, Laramie Peak Motors, Wheatland, Wyoming
  • Rodman Ryan, Open Road BMW of Morristown, Morristown, New Jersey
  • Paul Sabatini, Lincoln of Troy, Troy, Michigan
  • Sandy Sansing, Sandy Sansing Chevrolet,Pensacola, Florida
  • Joel Sirek, Smith Motors Inc., Wahpeton, North Dakota
  • Jed Smith, Smith Company Motor Cars, Charleston, West Virginia
  • Carl Swope, Swope Toyota, Elizabethtown, Kentucky
  • Greg Taylor, Taylor & Sons Chevrolet, Ponderay, Idaho
  • William Underriner, Underriner Honda, Billings, Montana
  • James (Yogi) Vowell, Carriage Chevrolet Inc., Fayetteville, Tennessee
  • Mike Whatley, Mike Whatley Honda, Brookhaven, Mississippi
  • David Williams Jr., Anchor Buick GMC, Elkton, Maryland

Contact: TIME Dealer of the Year Hotline (212) 522-5518

Keynote Speakers for NADA100

22 Jul

Keynote speakers for the 2017 NADA Convention and Expo in New Orleans – which runs from Thursday, Jan. 26, to Sunday, Jan. 29 – include NADA Chairman Jeff Carlson and NADA Vice Chairman Mark Scarpelli, and New York Times best-selling authors, comedian Jim Gaffigan and motivational speaker Amy Purdy. A fifth speaker will be announced in the coming weeks.

NADAKeynotes

Jim Gaffigan (Friday, Jan. 27)
Gaffigan, an entertainer and father of five children, has achieved major accomplishments in stand-up comedy, acting and writing, including two New York Times best-selling books, Dad Is Fat, and Food: A Love Story. He recently wrapped up the first season of his semi-fictitious television show, “The Jim Gaffigan Show,” which TV Land picked up for a second season. In addition to his television show, Gaffigan has guest starred on many television comedies, dramas and movies. With multiple projects in motion, Gaffigan is currently traveling the world with his stand-up tour, “Contagious.” He is one of only 10 comics in history to sell out Madison Square Garden.

Jeff Carlson (Friday, Jan. 27)

Carlson is president of Glenwood Springs Ford and Glenwood Springs Subaru in Glenwood Springs, Colo., and co-owner of Summit Ford in Silverthorne, Colo. As NADA’s 2016 chairman, Carlson is leading franchised new-car dealers through some of the most pressing legislative and regulatory challenges they have faced in years, including attacks on indirect auto financing and the dealer franchise system. Carlson started in the auto business in 1973, working for Ford Motor Co. In 1979, he joined Glenwood Springs Ford-Lincoln-Mercury as a sales manager. He purchased a stake in the dealership in 1982 and became president in 1986 and expanded the business to three dealerships. He represents Colorado’s new-car dealers on NADA’s board of directors. Carlson is a past TIME Dealer of the Year nominee representing Colorado.

Mark Scarpelli (Saturday, Jan. 28)

Scarpelli is NADA’s 2016 vice chairman, as well as president of Raymond Chevrolet/Kia in Antioch, Ill. His keynote address at the upcoming NADA Convention will highlight the association’s key priorities for 2017. Scarpelli, a second-generation dealer, worked his way up learning all areas of the dealership. In 1986, he was hired by General Motors as the district sales manager for the Boston zone, and three years later returned to the family-run dealership. He represents Metropolitan Chicago’s franchised new-car dealers on NADA’s board of directors.

The four-day NADA Convention, which will be held at the Ernest N. Morial Convention Center, is considered the auto industry event of the year. The convention includes dealer franchise meetings, workshops, an exhibitor showcase, NADA 100 Carnival and numerous networking events

Amy Purdy (Sunday, Jan. 29)

Through poignant and inspirational stories, Purdy informs audiences on how to use their challenges to push past their limits and live life without barriers. She lost her legs, kidneys and spleen to bacterial meningitis at age 19. Today, she is a top-ranked adaptive snowboarder, author of the New York Times best-seller On My Own Two Feet, actress, model and clothing designer. Purdy competed on ABC’s “Dancing With the Stars” and was the show’s first double-amputee contestant.

The American Truck Dealers (ATD) Convention and Expo runs concurrently with the NADA Convention.

Online registration and hotel selection for the NADA convention open on Monday, July 25. NADA members and their managers who register by September 9 will receive a $100 discount from the onsite rate. To register or for more information, visit www.nadaconvention.org.
Source: NADA

NADA100 Carnival Kicks off 2017 Convention

19 Jul
Foreigner

Performances by Foreigner (pictured) and Cowboy Mouth

Online registration for the NADA convention opens July 25

The National Automobile Dealers Association (1917-2017) will kick off yearlong events commemorating its 100-year anniversary beginning with the NADA 100 Carnival at the 2017 NADA Convention & Expo in New Orleans.

The NADA 100 Carnival – an exclusive, opening event for NADA and American Truck Dealers members, international affiliates and guests – will be held at Mardi Gras World from 7 p.m. to 10 p.m. on Thursday, January 26. It will feature cuisine from New Orleans’ top restaurants and entertainment from local jazz musicians and Cowboy Mouth and headlining band Foreigner.

Online registration and hotel selection for NADA 100 open on Monday, July 25. NADA members and their managers who register by September 9 will receive a $100 discount from the onsite rate. The member dealer and manager registration fee include admission to the NADA 100 Carnival and convention badges must be presented at entry. A limited number of tickets will be available for purchase by non-member dealers and managers. Allied industry attendees are not eligible to purchase a ticket to the NADA 100 Carnival. Shuttle buses will be provided to and from Mardi Gras World and NADA’s official hotels.

The four-day NADA convention, which runs from Thursday, January 26, to Sunday, January 29, at the Ernest N. Morial Convention Center, is considered the automotive industry event of the year. It includes dealer franchise meetings, workshops, keynote speakers, an exhibitor showcase and numerous networking events. To register or for more information, visit http://www.nadaconvention.org.

How to Submit a Great Workshop Proposal

26 Apr

Are you interested in presenting a workshop at the 2017 NADA/ATD Convention in New Orleans? If so, you can still view the workshop proposal webinar recording.

2706_SpeakerWorkshopWebinar_graphicx600NADA’s Manager of Workshops and Webinars, Shana Gipson, will walk through the workshop proposal submission process and provide tips on how to make your proposal stand out to the selection committee.

The deadline for submitting a workshop proposal is 5 pm ET on May 16, 2016. Selected workshops will be presented at the 2017 NADA Convention

NADA Workshops and Idea Sharing

15 Mar

This year we have expanded our educational and networking offerings to include the newly formed, Exchange (located in Hall N3) and Studio workshop sessions. As, outlined in the info-graphic below – whatever your learning style is, we have session designed just for you.
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